The Problem With Fast Fashion
Strolling through your Instagram feed, you cannot help but see your favorite apparel store showing new designs every week. Not only new, but really cheap too. One day you may see jeans for only $9.99 or a winter jacket for $12.99 or even earrings that costs $1.00. Basically, putting together an entire outfit for under $40 is not a problem, right? Well, actually it is. Here is why.
What is Fast Fashion?
Fast fashion is the concept of getting styles from the runaway/catwalk to consumers closets as soon as possible. Doesn't seem to bad until you find out what it takes to get those runway/catwalk designs to you so fast. Paying a worker 2 to 3 dollars a day to make the apparel, Improper working conditions you wouldn't wish on your worst enemy, and processes that are harmful to the factory workers and the consumer, pretty much sums up just a few reasons why Fast Fashion is a problem.
In 2013, In Bangladesh, the Rana Plaza (a commercial building) collapsed. This collapse killed over 1000 workers and injured thousands of others. Why? Where should I start. Too many people, too many floors in a shoddy building, and too much equipment to start. Not to mention lack of inspections and a lack of genuine common decency for mankind.
We Need To Slow Down
Better concern for the health of the people who make garments and who wear the garments is a necessity. Not to mention using non toxic chemicals, and dyes in clothing.
Fast fashion also impacts heavily on the environment.
For example, the Environmental Justice Foundation and the Pesticide Action Network have reported that traditional cotton uses more pesticides than any other single crop. What does this mean for our environment? It means unlimited damage causing soil loss and leaving the soil unsuitable for other crops to be grown. This also means exposing our own skins to harmful chemicals.
Did you know that washing clothes releases up to 500,000 tons of microfibers into our waters every year? That is about the equivalent of 50 billion bottles. And what are most of those microfibers made of? Polyester. Polyester is a plastic that is found in many of the current apparel sold today. And it is not just our waters that we need to be concerned about. The World Economic Forum has reported that producing polyester releases two to three times more carbon emissions than cotton, and polyester does not break down in the ocean.
That is why we here at Sunsetwild believe that looking good and accessorizing should not come at the price of the suffering of others or the environment. That is why our products are from the highest level of suppliers that believe like we do.
We offer sustainable and ethical fashion that is always made with care and made to last. We believe that Less is More.
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